Designing an Intuitive and Engaging College Website
This project involved designing a visually engaging and user-friendly website for a college specializing in Hotel Management, Catering, and International Business courses. The primary goal was to create an interface that effectively communicates the college’s offerings while ensuring an intuitive experience for diverse users, including prospective students, parents, and international applicants.
Problem Statement
- Lack of a centralized and engaging platform to showcase programs.
- Difficulty in accessing information about courses, faculty, and admission processes.
- Limited focus on user experience for international and non-technical users.
- Poor mobile responsiveness and accessibility compliance.
Our Solutions
Centralized & Engaging Platform – Develop a modern website with a CMS for easy updates, multimedia integration, and interactive content.
Improved Information Accessibility – Implement structured navigation, search filters, and AI chatbots for quick access to courses, faculty, and admissions.
Enhanced User Experience – Provide multilingual support, intuitive course discovery, and student-friendly design for international and non-technical users.
Mobile & Accessibility Optimization – Ensure mobile responsiveness, ADA/WCAG compliance, and a PWA approach for seamless access across devices.
Results & Impact
45%
Increased Engagement: 45% increase in time spent on the site.
30%
Higher Conversion Rates: 30% rise in applications within six months of launch.
Accessibility
Improved Accessibility: Positive feedback from visually impaired users on the ease of navigation.
Wireframe
Final Design
